Marketing Workshop

Join us for a full-day workshop designed to help parks and recreation professionals to better understand how to use technology in their marketing efforts to streamline their process and create a better outcome. Led by tech expert Your Nerdy Best Friend, i.e. Beth Z!  

Date: Wednesday, October 28, 2026 from 9:00 AM - 3:00 PM

Location: Coming Soon

CEUs: 0.3

Workshop Registration Coming Soon

Schedule:

9:00 AM Registration
9:30 AM - 11:45 AM  Creating Content with a Click: Turn One Idea into Dozens with AI
Speaker: Beth Z, Your Nerdy Best Friend
You don’t need to start from scratch every time you create content. With AI, one well-crafted prompt can turn into a blog post, social media updates, videos, graphics, newsletters, and even a podcast—all in a fraction of the time it used to take. Join Your Nerdy Best Friend, Beth Z, for a hands-on session where you’ll see AI in action as it transforms a single idea into a full-blown content strategy. From marketing campaigns to thought leadership pieces, you’ll discover how AI tools can streamline your workflow, boost engagement, and keep your brand visible—without the burnout. If you want to work smarter, not harder when it comes to content creation, this session is for you!
11:45 AM - 12:30 PM Lunch
12:30–1:00 PM – Photography Tips (using your phone and more)
Speakers: Shana Appelhanz, Wichita Park & Recreation, and Kate Kincaid, Shawnee Park & Recreation
1:00–1:30 PM – Data & Metrics (Speaker TBA)
1:30–1:45 PM – Break
1:45–2:30 PM – Roundtable Discussion

Speaker:

Meet Your New Nerdy Best Friend...
Beth Z: Author. Speaker. Nerd.
Since her first Motorola RAZR flip phone, Beth has made a verb out of the word "nerd." She’s here to help you filter through thousands of apps, gadgets, widgets and doodads to find the perfect free and bargain technology tools for work and home. Although the only real trophy she ever won was for making perfect French fries at McDonald’s in high school, Beth Z has been featured on Best Speaker lists by several organizations who write best speaker lists. She has written a whole shelf of books on apps and has spoken to more than 100 thousand audience members just like you. And if you're puzzling over why she goes by "Beth Z"... it's because she only finds about three people a year who can pronounce her last name.


Contact
For questions or more information about upcoming workshops, please contact the KRPA office at (785) 235-6533 or amanda@krpa.org.

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